BRAND CONTENT / ROAD BIKE

(New) Adrenaline 2024 x MMR

New Adrenaline 5.0: historic milestone in lightness for MMR. The gross weight figure, before paint, at 800 grams represents a turning point in the Asturian brand’s manufacturing processes. In Barcelona, on 26 August 2023, MMR will compete for the first time in La Vuelta a España. And that was the backdrop chosen for the première of the new Adrenaline by the squad Caja Rural-Seguros RGA.

Year

2023

Directed

Diego Sanz Casasnovas

Filmed

Diego Sanz Casasnovas

Edited

Xavi Trilla & Diego Sanz